Open House Tools

Run the open house. Keep the leads.

You greet everyone who walks in, answer the same questions all afternoon, and then the event ends — the names are in one place or another and the week takes over. The follow-up that turns a visitor into a client is the part that slips.

These tools handle the open house as the workflow it is: set up the property, collect visitor info without a paper sheet, and know who to follow up with once everyone’s gone home.

Who this is for

  • Agents who want a cleaner open house setup than a clipboard and a stack of flyers
  • Agents who want contactless sign-in and feedback without building the forms themselves
  • Agents comfortable editing in Canva and working with a Google Form — no design or tech background needed

Not ideal for:

  • Agents who only want a single printable paper sign-in sheet
  • Agents looking for a full CRM — this organizes open house follow-up, it doesn’t replace your database

Open House tools

Start with the piece you need, or use the kit to set up the whole event at once. Each works on its own and fits the same open house workflow.

Promote the event

Fill the open house before the doors open, online and in print.

Promote · Social

Open House Instagram Templates

A matched 8-template sequence — 2 feed posts and 6 stories — to promote one open house from the first announcement through the thank-you. The time-sensitive reminders live in stories so your feed stays clean. Drop in the date, time, and address, and post.

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Event promotion

Real Estate Flyer Set

Two open house flyers — a photo-led version when the home should lead, and a date-led version that reads from across the room — plus Just Listed and Just Sold flyers in the same set.

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Capture visitors

Take contact details as visitors arrive, by QR from their phone or on a printed sheet, so you leave with a list you can work from.

Start here · Lead capture

Open House QR Sign-In Template

Replace the paper sign-in sheet with a QR check-in — Canva signs plus a matching Google Form. Visitors scan and sign in from their phone.

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Visitor feedback

Open House Feedback Form

Capture what visitors thought while the home’s still fresh — Canva QR signs plus a matching Google Form, including whether they want follow-up.

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Run the event

Signs, parking, house rules, and a welcome setup, so the property reads as run by someone who has done this before.

Directional signage

Open House Signs

Printable directional arrows, parking, house rules, and feature cards — edit a few lines in Canva so the setup feels clear and intentional.

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Full kit

Open House Kit

One coordinated set for the whole event — welcome sign, sign-in sheet, property takeaway, feedback slips, and a flyer. Update the details, print, and reuse.

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Follow up

Capture what visitors thought while the home is still fresh, then sort them into follow-up categories before the week takes over.

Follow-up

Open House Lead Follow-Up Tracker

Sort open house visitors into follow-up categories with the right message for each — a Google Sheet with ready-to-send texts, emails, and call notes.

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Seller update

Weekly Seller Update Report

Give sellers a weekly update that reads like a report, not a text — a repeatable Canva format for activity, open house results, feedback, and nearby-listing context.

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Learn the workflow

How the open house runs before, during, and after the event. No template required.

Before the event

An open house promotion plan for the week before

What to post, when to post it, and who to tell, day by day, so the doors open to more than the neighbours.

After the event

An open house follow-up timeline

Who to contact on which day in the nine days after the event, while the visit is still recent enough to matter.

Reporting back

How to write an open house recap for sellers

What the seller actually needs to hear after the event, including the weekends when almost nobody came through.

Common questions

Do I need Canva Pro?

No. The Canva pieces work on Canva’s free plan. If you already have Pro you can use it, but it isn’t required.


How does the QR sign-in work?

You edit the Canva sign, connect it to the included Google Form, and display the QR at the door. Visitors scan it and sign in from their phone — no app, no paper sheet. Their info collects in the form for you to review.


Do I need to be good with tech?

No. If you can edit text in Canva and copy a Google Form or Sheet, you can set these up. Each product includes setup steps.


What do I actually get after I buy?

An instant download through Etsy — a PDF with links to the editable Canva templates and any included Google Form or Sheet. You make your own copies and reuse them for every open house.

Before the open house, and after it

The open house is one event in a longer listing. For the flyers, brochures, and detail sheets that market the property, see Listing Marketing Tools. For the weekly update that reports the results back to your seller, see Seller Reporting Tools. To prepare for the listing appointment that came before any of it, see Guides & Presentations.